Benjamin Rosenthal

ORCID:

https://orcid.org/0000-0001-7259-5144


Formação:

  • Fundação Getulio Vargas - SP

    Administração de Empresas | Doutorado | 2010 - 2014

  • Pontifícia Universidade Católica de São Paulo

    Psicologia Experimental: Análise do Comportamento | Mestrado | 2004 - 2007

  • Fundação Getulio Vargas - SP

    Administração de Empresas | Graduação | 1991 - 1994
Laboratórios:
Nenhum laboratório cadastrado
Nuvens de Palavras:
Artigos:
Nenhum artigo cadastrado
Eventos:

(0.00% eventos com DOI)

Titulo DOI Ano
CEO Activism: Political Footprints Through Online Identity and Personal Branding 2023
Online Brand Communities in SAAS firms: A stakeholder perspective 2022
How Digital Influencers? Techniques Can Improve Direct Selling Performance 2021
Representations of Older Women in Advertising: How Older Women Make Sense of Their Images 2021
The Moral Foundations of Pro-Guns? Digital Proselytism in Brazil 2020
Personal Transformation Through Extraordinary Experiences 2020
Socio-Spatial Relations and Market Transformation: how entrepreneurs with similar identity projects change the identity of a neighborhood 2018
(Mis) Representations of third age in the media: stigma management strategies in an evolving society 2018
The Identity Brand Delegitimation Process: The Seven To One Of Each Day 2018
Running Through Time: How Life Rhythms Foster Identity Permanence 2018
Running into the Future: Blurring identity construction and temporal orientation among third age runners 2017
The Role of Subcultural Activism in the Reshaping of Mainstream Markets: from positive to negative associations 2016
Socio-Spatial Relations and Market Transformation: How Entrepreneurs with Similar Identity Projects Change the Identity of a Neighborhood 2016
The Brand Meaning Co-Creation Process on Facebook 2016
?There will not be a World Cup?: The kratophanous power of the FIFA 2014 World Cup in Brazil 2015
Identity Projects of Mature Runners and Self Expression on Facebook 2015
Fan Pages and Virtual Brand Communities: Faraway, so Close 2014
Identity Projects of Mature Runners and Self Expression on Facebook 2014
Comunicação de Marketing em Blogs: Uma Análise Discursiva sob uma Perspectiva Interacionista Simbólica 2012
Formas de comunicação de redes de fast food em comunidades virtuais de marca: o 1.0 já foi feito. Que tal partirem para o 2.0? 2011
Comportamento de consumo: uma análise dos fatores que controlam a escolha de bebidas 2009
Publicações:
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